Research projects include remote and moderated user testing, ethnographic research, stakeholder interviews, heuristic evaluation, cognitive walkthroughs, as well as customer development and business intelligence.
Information Architecture projects entail the design of structured information spaces with a goal to make the complex clear. This includes developing navigation schemes, taxonomies, controlled vocabularies, and creating optimal information flow and layout.
a href="business-development-and-planning">Business Development and Outreach programs with the goal toward connecting other technology leaders and practitioners across industry, government and the startup ecosystem.
20+ years of experience in the GIS and Mapping, including projects for urban planning and infrastructure, emergency response, and digital archiving of 9/11 geographic materials.
Digital Archives and Curation projects for museum and online exhibitions and walking tours. These include projects with a cultural heritage focus, primarily.
Mentoring program development and management for the Information Architecture Institute, OWASP Foundation, Women in Open Source and Columbia College Women. Everyone should have a mentor!
As a side project favorite, I have been running and participating in Hackathons for years as an information architect and UX designer. My favorite Hackathons have a social impact theme.
Talks and Workshops on UX research, team building, mentoring, customer development and financial wellness, presented at industry conferences and at the United Nations, Columbia University, Microsoft, the NYC Emergency Management department and many more.
I have been sorting, categorizing, labeling, structuring, and visualizing all kinds of “stuff” for as long as I can remember. From spice drawers to websites, topic maps and geographic ones, the code word is EASY: easy to find, easy to understand, and easy to use. I can help with that.
Noreen Whysel is a New York City based information architect, digital archivist and user researcher. Noreen is available for contract assignments, trainings and speaking engagements.